Social Networks as Learning Delivery Platforms: Academic Achievement and Attitudes of Students

Yaacov J. Katz

    Research output: Chapter in Book/Report/Conference proceedingConference contributionpeer-review

    1 Scopus citations


    Social networks are technology-based applications that enable network members to communicate for mutual benefit. Research evidence has indicated that social networks can serve as learning delivery platforms that contribute to positive student learning. In the present study, three similar groups of students enrolled in an ‘Introduction to Ethics’ course, were exposed to either Facebook-based, WhatsApp-based or Twitter-based delivery of ethical concepts on their smartphones. At the end of the course, students were examined on ethical concepts. They also responded to a questionnaire that examined user-friendliness, learner motivation and learner satisfaction associated with the social networks they experienced. Results indicate that WhatsApp students attained a higher level of achievement than Facebook students who, in turn, attained higher grades than Twitter students. Additional results indicate that WhatsApp and Facebook students held more positive impressions of user-friendliness and learner motivation related to their delivery platforms than Twitter students. WhatsApp students also held more positive impressions of satisfaction with their delivery platform than Facebook students who maintained more positive feelings of satisfaction than Twitter students. Thus, WhatsApp, and to a lesser extent, Facebook, are associated with enhanced achievement and positive feelings toward their delivery platforms with Twitter students lower on academic achievement and affective variables.

    Original languageEnglish
    Title of host publicationEmpowering Learners for Life in the Digital Age - IFIP TC 3 Open Conference on Computers in Education, OCCE 2018, Revised Selected Papers
    EditorsDon Passey, Rosa Bottino, Cathy Lewin, Eric Sanchez
    PublisherSpringer New York LLC
    Number of pages10
    ISBN (Print)9783030235123
    StatePublished - 2019
    EventIFIP TC3 Open Conference on Computers in Education, OCCE 2018 - Linz, Austria
    Duration: 24 Jun 201828 Jun 2018

    Publication series

    NameIFIP Advances in Information and Communication Technology
    ISSN (Print)1868-4238
    ISSN (Electronic)1868-422X


    ConferenceIFIP TC3 Open Conference on Computers in Education, OCCE 2018

    Bibliographical note

    Publisher Copyright:
    © IFIP International Federation for Information Processing 2019.


    • Achievement
    • Affective variables
    • Facebook
    • Twitter
    • WhatsApp


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