Abstract
The value of personal health data continues to be a debated topic in HCI and society more broadly. We investigate the monetary value people attach to their health data. Using a custom mobile app for 14 days with 55 participants, we collected health data (sleep duration, sleep quality, pain intensity, wake-up times) and a daily monetary data valuation using a reverse second-price auction. Participants bid to sell their data to a for-profit company, the government, or academia. Our findings indicate that people value their data differently based on who is buying. We also show that people are interested in monetizing their personal health data despite privacy and data protection concerns. The presented study helps us understand the data value landscape and paves way to a healthier data-driven future where people may benefit more from their own contributions, either in monetary or other forms.
| Original language | English |
|---|---|
| Article number | 103241 |
| Journal | International Journal of Human Computer Studies |
| Volume | 185 |
| DOIs | |
| State | Published - May 2024 |
| Externally published | Yes |
Bibliographical note
Publisher Copyright:© 2024 The Authors
Funding
This research is connected to the GenZ strategic profiling project at the University of Oulu, supported by the Academy of Finland (project number 318930 ), CRITICAL ( Academy of Finland Strategic Research , 335729 ), Academy Research Fellow funding by Academy of Finland (grants 356128 , 349637 and 353790 ), and Carlsberg Foundation ( CF21-0159 ). Part of the work was also carried out with the support of Biocenter Oulu, spearhead project ICON.
| Funders | Funder number |
|---|---|
| CRITICAL | 335729, 353790, 356128, 349637 |
| Academy of Finland | 318930 |
| Carlsbergfondet | CF21-0159 |
| Biocenter, University of Oulu |
Keywords
- Auctions
- Low back pain
- Personal data
- Sleep
- Valuation