Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter

Alon Bartal

doi:10.1109/asonam.2018.8508581

Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter

Alon Bartal

Ben-Gurion University of the Negev

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

2 Scopus citations

Abstract

Exposure to online participation in an online social network (OSN) is often modeled as a neighbor-to-neighbor flow. Exposure to participation shift of a neighbor in an OSN, can influence a user to shift participation and engage in posting. Since many postings on OSNs are public, exposure to participation shifts of non-neighbors can also influence one's posting engagement. Modeling local and global influence on the posting engagement of a user, we demonstrate the model on Twitter interactions related to Gaza's Great Return March (GRM) and show the effects of both local and global influence.

Original language	English
Title of host publication	Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018
Editors	Andrea Tagarelli, Chandan Reddy, Ulrik Brandes
Publisher	Institute of Electrical and Electronics Engineers Inc.
Pages	577-578
Number of pages	2
ISBN (Electronic)	9781538660515
DOIs	https://doi.org/10.1109/asonam.2018.8508581
State	Published - 24 Oct 2018
Externally published	Yes
Event	10th IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018 - Barcelona, Spain Duration: 28 Aug 2018 → 31 Aug 2018

Publication series

Name	Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018

Conference

Conference	10th IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018
Country/Territory	Spain
City	Barcelona
Period	28/08/18 → 31/08/18

Bibliographical note

Publisher Copyright:
© 2018 IEEE.

Keywords

Global Influence
Great Return March (GRM)
Local Influence
Participation Shift
Posting Engagement

Access to Document

10.1109/asonam.2018.8508581

Cite this

Bartal, A. (2018). Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter. In A. Tagarelli, C. Reddy, & U. Brandes (Eds.), Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018 (pp. 577-578). Article 8508581 (Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018). Institute of Electrical and Electronics Engineers Inc.. https://doi.org/10.1109/asonam.2018.8508581

Bartal, Alon. / Modeling influence on posting engagement : The Gaza great return March analyzed on Twitter. Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018. editor / Andrea Tagarelli ; Chandan Reddy ; Ulrik Brandes. Institute of Electrical and Electronics Engineers Inc., 2018. pp. 577-578 (Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018).

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title = "Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter",

abstract = "Exposure to online participation in an online social network (OSN) is often modeled as a neighbor-to-neighbor flow. Exposure to participation shift of a neighbor in an OSN, can influence a user to shift participation and engage in posting. Since many postings on OSNs are public, exposure to participation shifts of non-neighbors can also influence one's posting engagement. Modeling local and global influence on the posting engagement of a user, we demonstrate the model on Twitter interactions related to Gaza's Great Return March (GRM) and show the effects of both local and global influence.",

keywords = "Global Influence, Great Return March (GRM), Local Influence, Participation Shift, Posting Engagement",

author = "Alon Bartal",

note = "Publisher Copyright: {\textcopyright} 2018 IEEE.; 10th IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018 ; Conference date: 28-08-2018 Through 31-08-2018",

year = "2018",

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doi = "10.1109/asonam.2018.8508581",

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series = "Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018",

publisher = "Institute of Electrical and Electronics Engineers Inc.",

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Bartal, A 2018, Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter. in A Tagarelli, C Reddy & U Brandes (eds), Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018., 8508581, Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018, Institute of Electrical and Electronics Engineers Inc., pp. 577-578, 10th IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018, Barcelona, Spain, 28/08/18. https://doi.org/10.1109/asonam.2018.8508581

Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter. / Bartal, Alon.
Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018. ed. / Andrea Tagarelli; Chandan Reddy; Ulrik Brandes. Institute of Electrical and Electronics Engineers Inc., 2018. p. 577-578 8508581 (Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › peer-review

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AB - Exposure to online participation in an online social network (OSN) is often modeled as a neighbor-to-neighbor flow. Exposure to participation shift of a neighbor in an OSN, can influence a user to shift participation and engage in posting. Since many postings on OSNs are public, exposure to participation shifts of non-neighbors can also influence one's posting engagement. Modeling local and global influence on the posting engagement of a user, we demonstrate the model on Twitter interactions related to Gaza's Great Return March (GRM) and show the effects of both local and global influence.

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Bartal A. Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter. In Tagarelli A, Reddy C, Brandes U, editors, Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018. Institute of Electrical and Electronics Engineers Inc. 2018. p. 577-578. 8508581. (Proceedings of the 2018 IEEE/ACM International Conference on Advances in Social Networks Analysis and Mining, ASONAM 2018). doi: 10.1109/asonam.2018.8508581

Modeling influence on posting engagement: The Gaza great return March analyzed on Twitter

Abstract

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Bibliographical note

Keywords

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