TY - JOUR
T1 - International diversification and performance
T2 - The mediating role of implementation
AU - Brock, David M.
AU - Yaffe, Tal
PY - 2008/10
Y1 - 2008/10
N2 - In this paper, we investigate the role of implementation in the effectiveness of international diversification strategies. Our approach contains several advances intended to contribute to the internationalization-performance research stream. First, we separate international diversification into two components: a growth component by which the firm moves into selected overseas markets; and an implementation component by which the firm tailors its offerings and managerial practices to international contexts. Whereas most recent research has investigated the internationalization/growth issues, we pay attention to implementation. Our theory presents the implementation variables mediating the effect of internationalization on performance. We also broaden the scope of enquiry by using a more dynamic measure of firm performance. Our theory building and testing first address these general issues and then focus on the use of a key implementation variable, namely the use of partner leverage, in globalizing law firms.
AB - In this paper, we investigate the role of implementation in the effectiveness of international diversification strategies. Our approach contains several advances intended to contribute to the internationalization-performance research stream. First, we separate international diversification into two components: a growth component by which the firm moves into selected overseas markets; and an implementation component by which the firm tailors its offerings and managerial practices to international contexts. Whereas most recent research has investigated the internationalization/growth issues, we pay attention to implementation. Our theory presents the implementation variables mediating the effect of internationalization on performance. We also broaden the scope of enquiry by using a more dynamic measure of firm performance. Our theory building and testing first address these general issues and then focus on the use of a key implementation variable, namely the use of partner leverage, in globalizing law firms.
KW - Implementation
KW - International diversification
KW - Law
KW - Leverage
KW - Performance
UR - http://www.scopus.com/inward/record.url?scp=50949092378&partnerID=8YFLogxK
U2 - 10.1016/j.ibusrev.2008.07.003
DO - 10.1016/j.ibusrev.2008.07.003
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AN - SCOPUS:50949092378
SN - 0969-5931
VL - 17
SP - 600
EP - 615
JO - International Business Review
JF - International Business Review
IS - 5
ER -