| Original language | American English |
|---|---|
| Pages (from-to) | 24-30 |
| Journal | Marketing Intelligence \& Planning, |
| Volume | 18 |
| Issue number | 1, |
| State | Published - 2000 |
Concurrent marketing analysis: A multi-agent model for product, price, place and promotion,
Research output: Contribution to journal › Article › peer-review