| Original language | American English |
|---|---|
| Pages (from-to) | 24-30 |
| Journal | Marketing Intelligence \& Planning, |
| Volume | 18 |
| Issue number | 1, |
| State | Published - 2000 |
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Research output: Contribution to journal › Article › peer-review
| Original language | American English |
|---|---|
| Pages (from-to) | 24-30 |
| Journal | Marketing Intelligence \& Planning, |
| Volume | 18 |
| Issue number | 1, |
| State | Published - 2000 |