Cloud computing: Information professionals’ and educational technology experts’ perspectives

Purpose – The purpose of this paper is to explore the extent to which the Technology Acceptance Model (TAM), and personal characteristics such as threat and challenge, self-efficacy and openness to experience, explain information professionals’ and educational technology experts’ perspectives about cloud computing. In addition, the study will investigate any differences between these two tech-savvy groups concerning cloud computing adoption. Design/methodology/approach – The research was conducted in Israel during the second semester of the 2013 academic year. Researchers used seven questionnaires to gather the data. Findings – The current study found that the behavioral intention to use cloud computing was impacted by perceived ease of use and personal innovativeness. Further, the study demonstrated that respondents’ intentions to use cloud computing are affected by personal characteristics such as threat and challenge, self-efficacy, and openness to experience. In addition, it seems that each group has a different perspective about technology. Originality/value – Findings reveal that newest technologies are not the main focus of information professionals. Therefore, if information organizations directors would like their employees to enhance their use of technological innovations, they should expose them to the latest technologies, emphasizing their usefulness, ease of use, and benefits.